I’m a director, producer, and creative director focused on documentary-driven storytelling for brands, ad agencies, and streamers. I’m drawn to stories at the forefront of how we live, whether big or small.

I studied film at NYU’s Tisch School of the Arts, where I developed the foundation for a career rooted in both doc and comedic storytelling. A significant part of my work is in healthcare and life sciences, where I’ve collaborated with clients including Johnson & Johnson, Ember Health, MDCalc, Novartis, Sanofi, Regeneron, Takeda, Novo Nordisk, and NewYork-Presbyterian/Columbia University Irving Medical Center. Much of that work centers on patient and provider stories, balancing clinical credibility with something more human.

My recent campaign for the New York-based ketamine clinic Ember Health was shortlisted for AICP Next in the Branded Content Series/Episodic competition. Outside of healthcare, I’ve directed campaigns and original content for clients including ABC, NBC, Netflix, Procter & Gamble, and Gerber. Early in my career, I was named one of ten notable new directors at Cannes Lions by the Commercial Film Producers of Europe. My documentary The Skisherman won the Documentary Competition at the Cine Gear Expo at Paramount Studios. My family and I split our time between Brooklyn and the Berkshires.

Founded in 2007, Entropy Film Works Inc. has been my production company for both independent and client-based projects across nearly every sector of the economy including tech, entertainment, non-profit, and numerous ad agencies, streamers, and media companies. Healthcare clients include Novartis, Sanofi, Regeneron, Novo Nordisk, MDCalc, Ember Health and NewYork-Presbyterian/Columbia University Irving Medical Center.

Entropy’s award-winning original documentary and scripted content has aired on The Oprah Winfrey Network, PBS, and ABC. Film festival accolades include Vail, Cine Gear Expo at Paramount Studios, Vancouver, and Topanga, among others. Fully insured and vetted as a vendor with several major advertising holding companies and procurement systems, Entropy has produced budgets ranging from $40K to $2M and maintains strong working relationships with SAG and IATSE for signatory projects.